What information is collected?

Trustlytics collects various data to provide insights into the performance of your website, visitor behavior, and other important metrics.

The following are some examples of information that is typically collected: session data (session duration, number of pages visited during that time, events during the session such as button clicks or form submissions), traffic sources (referring domains of the user), campaign data (when using parameters), interaction with content (pages accessed including URL and title, time spent on each page; interaction with elements such as links or buttons), technical information (device type: mobile, desktop, or tablet, browser type and version, operating system, and screen resolution), location data based on IP address, and many more.