All Channels

In the “All Channels” section, it shows how many visits come to you from different types of channels and referrals.

The information is structured as follows:

Channel Types

The table “Channel Types” provides information on the distribution of different types of channels. This table lists the following types of channels:

Direct Entry

A visitor accessed your website by directly entering the URL into the browser's address bar.

Search Engines

A visitor found your website through a search engine. The “Search Engines & Keywords” section contains further details.

Websites

The visitor clicked on a link on another website to access your website. The “Websites” section contains more details.

Campaigns

Visitors who have visited your website due to a campaign created with Trustlytics. The “Campaigns” section contains further details.

Social Networks

The visitor clicked on a post on a social network to get to your website.

To navigate through the information, please use the plus and minus symbols on the left side.

Important: Only channel types that also have references are listed in the table. For example, if no one has accessed your website through social networks, this channel type will not be displayed in the table.

Referrers

In the “Referrers” table, you will be shown all references in a comprehensive report. Here you will find information about the websites, search terms, and campaigns used by your visitors to find your website.